We are living in an era where technology moves at a stupendous pace and new trends emerge replacing the old.
For any company that intends to develop a mobile app, the most important point to consider is whether to build a native application or a hybrid application.
You have developed an app after investing heavily in terms of money and resources, hoping that it will succeed commercially. However,
The common wisdom for most companies that set out to build an app is to build a native Android or an iOS app with a supporting website. This trend, however,
You have taken great pains to develop an app, investing heavily in terms of money and resources. You want it to succeed at all costs and bring you money from day one.
Customer lifetime value (CLTV) is a term used to denote a user’s value over a period of time and the amount of revenue that accrues from such users during the said period.
User retention is a big challenge facing app developers, as the retention level diminishes with the passage of time, denting the monetization efforts of app developers.
The success or failure of an app is determined largely by the overall user experience (UX) provided to app users.
Mobile app developers employed various methods in earlier days to measure the success of various apps. Knowing how a particular app has been received by the public, how it performs and how users are engaging with the app will be vital in preparing remedial measures if deficiencies exist and also to develop new features if needs to be.
Mobile apps have been around us for the last several years, with the app development industry witnessing amazing success. However, along with this strong growth phenomenon, a slew of mobile app myths have emerged that need to be debunked at the earliest.